Healthy hair begins when it’s free from stress. Reduce the chemical overload
O&M challenges the artificial norms of professional haircare with formulations that are both effective and gentle. Removing harsh chemicals wherever possible while including natural extracts and active minerals that deliver real benefits.
Above is the motto and logo of a new line of products that stem from Australia, that look like a million bucks and have wonderfully -lathery - healthy...sulfate-free Shampoos.
At the heart of O&M : they believe that no Client (You!) OR Hair Stylist should be exposed to unnecessary chemicals and no one should have to constantly work with them. This is the very first line of products I've encountered that is taking both people into account, so that was all I needed. VERY VERY impressive.
Come Clean
‘Come Clean’ was shot over two days. The stills and video reflect O&M’s belief that a more natural ingredient direction doesn’t mean the brand can’t have a polished aesthetic.
All O&M Shampoos and Conditioners are especially formulated for colored hair and are designed to guard against color fade with inbuilt UV Protection. I think one of the main complaints about sulfate-free shampoos is that they don't lather as well, Well O & M has conquered that and gone to the next step. Wonderful lather / Creamy Suds.
Leaving out harsh chemicals including Parabens, MIT and Triclosan, we've replaced them with natural native actives from O&M's birthplace of Australia. Sourced from diverse geographical locations from the desert to the ocean, these Australian native actives deliver many benefits while nourishing and protecting the hair.WHAT'S NOT INCLUDED:
I have never really pointed out some of the chemical names you should avoid, but O&M makes a great list of the Top 6 that you should watch out for, so make sure they are not in any hair products you purchase. O & M makes it easy, they are so strongly committed to creating ONLY healthy hair productsHere are some of the 'everyday' chemicals they've left out of all haircare and styling products. For some the science isn't yet final on whether these substances are cause for concern but if we can find effective alternatives, then where's the harm?
- Sulfates - Are used to clean the hair of its natural oils, leaving the hair feeling dry and looking matte. Denatures skin proteins and largely effects people with contact dermatitis.
- Parabens - Have anti-fungal and antibacterial properties that act as a preservative for maintaining freshness and longer product shelf life. One of the leading chemicals that can cause skin irritation and contact dermatitis.
- Propylene Glycol- Used to bind many haircare products together and retain moisture content not only on the hair but also in packaging. Propylene glycol has been linked to causing headaches, backaches and kidney problems.
- M.I.T. - Methylisothiazolinone prevents bacteria. Due to the high exposure to the scalp through haircare, MIT in hair products greatly damages skin cells, causing itching, flaking and soreness on the scalp.
- Triciosan - Another chemical that is used to kill bacteria on the hair. Triclosan's manufacturing process can also create dioxin, a powerful hormone disrupter that can have long term health effects.
- Phthalates - Cling to the hair to give it fragrance and also gives hair product such as gels more staying power. Exposure to phthalates in pregnant women can cause harm during critical periods of a child's development.
haircare
They've thought hard for hair and developed a shampoo & conditioner to suit every hair type.All O&M Shampoos and Conditioners are especially formulated for colored hair and are designed to guard against color fade with inbuilt UV Protection. Its a great line you will be completely thrilled with it !
The bottles will make your bathroom a work of art, for some reason Australia is miles ahead of us in packaging design, the bottles work brilliantly and are perfect for slippery hands in the water/soapy atmosphere of a shower/bath.KC